Module 6 – Creating a marketing plan
Lessons
- Intro and pre-course homework
- Module 1 – It’s all about you – getting in the right mindset
- Module 2 – Day to day running of the business
- Module 3 – Planning your business
- Module 4 – Market research – the critical element
- Module 5 – How much do you need to earn and how will you make money
- Module 6 – Creating a marketing plan
- Module 7 – Magnetic marketing that gets results
- Module 8 – Launching a new product or service
- Module 9 – Sell without selling
- Module 10 – Creating a customer experience that gets remembered
- Module 11 – Measure test and review
- Intro
- A performance review
- Checking the facts and figures
- A check on your mindset
- Review your working week
- How effective is your marketing
- Getting the sales you want
- Business systems review
- Outsourcing, suppliers and clients
- A closer look at the finances
- Products, services and market trends
- Ongoing help and support
- Summary
- Module 12 – Preparing for growth